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Marketing Research: International

A guide to resources for marketing, including advertising, consumer, company and industry information

Recommended Websites

globalEDGE Global Resource Directory
From Michigan State University, this site is a portal to a large number of international business resources.
Global Consumption Database
Consumption by country/region, sector or product. From the World Bank

Statistics & Analysis

Databases

These databases are helpful when doing international research.

Business Source Complete (EBSCOhost)
Passport GMID (Euromonitor)
Passport GMID provides international marketing data, analysis, and information sources for countries, consumers and industries.

Business Monitor International
Provides data, analysis, ratings, rankings and forecasts for 175 countries and 22 industry sectors. Integrates country risk, analysis of financial markets, and industry research.
Emerging Markets Information Service (EMIS)
News, company and financial data from 150 emerging markets in Asia, Latin America, Central and Eastern Europe, the Middle East and Africa. Includes data and time series for 130+ industries.

Nexis Uni (formerly LexisNexis)
Find full-text international news articles.

Press Display
Today's headlines and news stories from international newspapers; RSS feeds also available. Archived for up to 60 days.

Additional databases

MarketLine Advantage
Provides company, industry, country and financial data for every major marketplace in the world.

Factiva
Choose Companies and Markets to search for companies. Jointly funded by the University Libraries and the D'Amore-McKim School of Business.

Country Overviews

For overall analysis of a country, start with one of these resources:

EIU.com (from the Economist Intelligence Unit)
CIA World Factbook
Country Commercial Guides
Export.gov
Political Handbook of the World
Overviews of government organizations, political parties and election results.